10 Best-Selling Beauty Products in Japan 2019

The beauty secrets of the women of “Land of the Rising Sun” are many, the most prominent one is their Japanese beauty products. Japanese women spend a lot of time on their beauty and use very competent products.

If you are around 30 or up, facial decay anxiety might be taken over your brain. And if you’re planning a trip to Japan, this article is for you, especially you won’t want to find yourself lost in thousands of drugstores!

But what are the best-selling beauty products in Japan and where to find them? Here is our ranking

Opera Lip Tint

The first best-selling beauty product in Japan on our list is Opera Lip Tint. It is considered as the best lip tint in the whole of Japan due to its peculiar characteristics. It is very easy to apply and it does not come off your lips, even when drinking and eating, but can be removed with cleansing. The oil ingredients that it contains give it a wet appearance. To use it, you have to apply it only once, but it can be applied twice to gain more dark color. Opera lip tint, the best lip tint in Japan, gives a natural gloss, perfect for your lips. It is available in six colors.

Opera Lip Tint No.1 Red - A-Lifestyle

Opera Lip Tint colour choice - A-Lifestyle
Opera Lip Tint 6 colours

Canmake Quick Lash Curler

The second best-selling beauty product in Japan is Canmake quick lash curler. It is considered as one of the best mascaras in Japan. It helps Japanese women to keep the lashes in place for many hours. This Canmake lash curler is highly resistant to sweat, humidity, water, and tears. You can remove it easily with the help of warm water. It is the best mascara for you if you are suffering from curl droop and stubbornly downward-pointing lashes. To apply it, make a sweep motion from the origin of your lashes.

Canmake Quick Lash Curler - A-Lifestyle

Lancome Teint Idole Ultra Wear Liquid Foundation 

Lancome Teint Idole Ultra Wear Liquid is ranked third in our list of best-selling beauty products in Japan. The brand is offering Teint Idole Ultra Wear Liquid in 45 shades, which allows you to purchase the one that suits you. The Japanese women rank it the best makeup foundation in the country. It is very much comfortable and long-lasting. It enhances your power as it is smudge and transfer free. If your skin is uneven, it is a highly recommended product. It has high coverage and 24 hours of staying power.

Lancome Teint Idole Ultra Wear Liquid - A-Lifestyle

Dior Addict Lip Maximizer (lip makeup)

The fourth best-selling beauty product in our list is Dior Addict Lip Maximizer. Absolute smoothness, comfort, volume-maximizing power, and shininess are some of the benefits for which Japanese women nominate it the best lip makeup in Japan. It can keep your lips moisturized for up to 24 hours. The main component that it contains is hyaluronic acid that provides greater hydration. So, if your lips get dry, don’t wait, just buy it and have a glossy smile on your face. 

Dior Addict Lip Maximizer - A-Lifestyle

Kate Eyebrow Designing Eyebrow 3D

Suffering from sparse eyebrows? Kate Eyebrow Designing Eyebrow 3D is a wonderful product in the world of beauty in Japan. It comes with three different organic and wearable shades as well as a double-sided soft brush for contouring your nose. It is the best eyebrow powder in Japan as it gives a more polished look to your eyebrows. You can carry it wherever you want. 

Kate Eyebrow Designing Eyebrow 3D - A-Lifestyle

Decorte Face Powder

Do you want to cover your skin with a natural glow? If yes, Decorte Face Powder is highly recommended to you as the women of Japan consider it the best drugstore setting powder in the country and likes it so much. It gives a super-fine finish to your beautiful skin due to its moisturizing effect. It doesn’t only prevent your makeup from deteriorating, but also gives your makeup a refreshing look. Moreover, it doesn’t cause any sort of allergy. 

Decorte Face Powder - A-Lifestyle

Estee Lauder Double Wear Stay-in-Place Makeup

It is the best drugstore foundation to treat your uneven skin in a few seconds only. It can stay up to 24 hours and is available in 55 shades. The Estee Lauder foundation is the number one liquid foundation in Japan, which is the reason that we have added it to the list of best-selling beauty products in Japan. It covers imperfections efficiently and is oil-free, so no tension. It is worth trying as it is full coverage foundation, you cannot stay away from it after a single use. Just buy the shade that suit you according to the intensity level of your skin. 

Estee Lauder Double Wear Stay-in-Place Makeup - A-Lifestyle

CLAYGE shampoo and treatment

If you are in search of the best hair care product in Japan, CLAYGE shampoo is what you desperately need. It is a pure Japanese shampoo containing natural sea clay for shiny and smooth hair. The reason why it is one of the best-selling beauty products in Japan is that it cleanses deep at your scalp and contains amino-acid. Moreover, it provides your hair a silky smooth look, perfect for you. It resets moisture levels with the help of seed, grape, ginger, tea, and camphor. 

CLAYGE shampoo and treatment - A-Lifestyle

Canmake Marshmallow Finish Powder

If you are looking for the best finishing powder in Japan, Canmake Marshmallow Finish Powder is a perfect choice. It has 71% mineral ingredients, due to which, your face will look sweet, bright, and soft. This Canmake finish powder instantly covers the pores on your skin and eliminates the unevenness. It integrates the marshmallow’s softness and silk smoothness to make your skin look really sweet. You can remove it easily with the help of water. Moreover, it doesn’t contain any fragrance, alcohol, or tar-based pigment.

Canmake Marshmallow Finish Powder - A-Lifestyle

Excel Skinny Rich Shadow Eye Palette

Excel Skinny Rich Shadow Eye Palette has secured 10th position in our list of best-selling beauty products in Japan. The creamy powder gives a moisturizing effect which assists your eyelids to give a shining look. It also gives a charming look to your eyes due to its high-pigmented colors. It is an ultimate need for all women in Japan. Out of all the Eye palettes available in Japan, it is the best drugstore eyeshadow palette. 

Excel Skinny Rich Shadow Eye Palette - A-Lifestyle


So, Japanese women have perfect skin, not genetically but due to the beauty products they use. The best-selling beauty products that we have presented above are one of the secrets of their beauty. These beauty products have very specific characteristics and are made with specific formulas to give your skin a charming and shining look. If you want to capture their beauty, use the products they use.

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10 Best Selling Beauty Products around the World

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